The logo
Is the visual element that identifies and communicates a message symbolizing your brand. It can be represented by a text and an image, only a text or only an image.
The presence of the logo is capable of transforming the understanding and perception that a person has about a company.
on a website
The logo can be a decisive factor for users to trust your content. A well-designed logo generates the idea that our company is managed with professionalism.
It can even give the impression that it is a large company, even though it actually has limited infrastructure.
Colors
The colors have an additional meaning, but it is not something that is decided. People have assigned meanings to colors over the centuries, and the continual process of attributing the same meaning to the same colors over and over again ends up solidifying them.
Choosing the right color for your logo will put you one step ahead and the name meaning game, but beware: different colors have different meanings in different societies.
Key Tips
- simplicity: A simplicity-oriented design will make your logo easily adaptable, memorable, and long-lasting.
- Durable: In addition to being simple and memorable, it is also important that your logo is enduring in history.
- Adaptable: A logo needs to be able to be applied to an infinity of sizes, formats (printed or digital) and various materials (paper of different textures, bags, plastics, etc.) depending on the needs of the business.
- Appropriate: A good logo has to be designed in such a way that it is relevant to its market segment and also attractive to its target audience.
Design
It is a fundamental part of any website., since a creative, structured design, in accordance with what we want to sell, will provide visitors with a pleasant and trusting feeling with the website.
If the Web page has a good design will transmit quality and professionalism, which will provide positive sensations in the clients who visit the web, being able to obtain the loyalty of these potential clients.
Find a good logo
That differentiates us from the competition and simply by seeing it, everyone knows that it is our company. Choose the one that best reflects our corporate identity, that it goes with the colors of our company, that it defines us a suitable typography with which to work is one of the most important aspects.